BlackBerry is a line of smartphones, tablets and services originally designed and marketed by the Canadian company BlackBerry Limited (formerly known as Research In Motion Limited). They are currently designed, manufactured and marketed by TCL Communication, BB Merah Putih and Optiemus for the global, Indonesian and Indian markets respectively, continuously using the BlackBerry brand.
BlackBerry has been named one of the world’s leading smartphone providers, specializing in secure communications and mobile productivity. At its peak in September 2013, there were 85 million BlackBerry subscribers worldwide. However, BlackBerry lost its market dominance due to the success of Android and iOS platforms; The same numbers dropped to 23 million in March 2016.
The BlackBerry line traditionally uses a proprietary operating system developed by BlackBerry Limited known as BlackBerry OS. In 2013, BlackBerry released the BlackBerry 10, a major revamp of the platform based on the QNX operating system. BlackBerry 10 was intended to replace the aging BlackBerry operating system platform with a new system that was more in line with the experiences of users of modern smartphone operating systems. The first device with BB10 was the BlackBerry Z10, which was followed by other fully equipped keyboard and keyboard models; Including the BlackBerry Q10, BlackBerry Classic, BlackBerry Passport and BlackBerry Leap.
A new operating system, BlackBerry 10, was released for two new BlackBerry models (Z10 and Q10) on January 30, 2013. At BlackBerry World 2012, RIM CEO Thorsten Heins demonstrated some of the new OS features, including a camera that is capable of rewinding individual faces frame by frame separately in an image, to allow selection of the best from different shots, which is then seamlessly stitched to an ideal composite, an intelligent, predictive and adaptive keyboard and a gesture-based gesture. UI designed around the idea of ’peek’ and ‘flow’. The apps are available for BlackBerry 10 devices from the BlackBerry World storefront.